Today, we are delving into the artistic aspect of artificial intelligence with Matt Swalley, one of the founders and the Chief Business Officer of Omneky.

Omneky serves as an AI-based marketing platform that generates and optimizes personalized advertisement creations to enhance sales across all digital interactions. Utilizing the powerful capabilities of OpenAI’s GPT-4, DALLE-2, and their own exclusive algorithms, Omneky’s platform empowers clients to analyze the aesthetic preferences of their target audiences and effectively manage a multitude of AI-generated advertisements tailored to drive conversions for each customer profile.

In this episode Matt explains how artificial intelligence is being used in the creative advertising space; the challenges associated with content creation, distribution and engagement; and more!

 

About the Host:

Dave Bookbinder is the person that clients reach out to when they need to know what their most important assets are worth. He’s a corporate finance executive with a focus on business and intellectual property valuation. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries. 

 

Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers. 

 

He’s on a mission to change the conversation about how the accounting world recognizes the value of people’s contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company’s most valuable asset.”

 

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