On this episode of “Behind the Numbers,” Dave Bookbinder interviews Keith Baldwin, CEO of Spikes Natioanlly Famous, author, and podcast host. Baldwin provides a riveting recount of his journey from being an employee in the sports industry to owning a successful enterprise, underlining his belief in the power of resilience, hard work, and employee care.
Keith shares his company’s transformative experience during the global pandemic—how an industry reliant on group gatherings adapted on the fly to stay afloat and keep everyone employed. Baldwin’s business acumen and dedication to his team resulted in Spikes transforming into a call center for New York State in record time, demonstrating the vital role of responsiveness and adaptation in business.
In addition to his business journey, Keith reveals a personal challenge to break the norm and experience something new every day. From flying a plane to spending a night on Philadelphia’s streets, Keith’s inspiring adventures became not just a year of unique experiences, but also a journey of self-discovery and profound life insights.
Also mentioned is Keith’s podcast, “Trophy Moments,” where listeners join Keith on a journey of significant milestones and ‘firsts’ in people’s lives, offering a blend of humor and wisdom. The podcast pushes listeners to break their daily monotony, stretch their limits, and pursue their aspirations.
About Keith Baldwin:
Keith L. Baldwin has spent over forty plus years in the Awards and Recognition business for one company on a journey from a teenage employee to an owner. He has worked in all aspects of the business from assembly and engraving to his current position as Chief Relationship Officer and Majority Partner of Spike’s Trophies, Ltd. Spike’s is an award winning Retailer and Manufacturer of the year recipient in the industry nationally and in the local community since 1929. Spike’s is also a distributor of Promotional Products and a manufacturer of interior Signage with three retail locations in Philadelphia and surrounding areas.
About Our Sponsor:
Haefele Flanagan (HFCO) is a full-service accounting firm that’s been serving clients since 1967. Not your typical accounting firm, HFCO’s services extend well beyond tax and audit to include valuation services, strategic and succession planning, leadership development, and more. When you work with Haefele Flanagan, we help you realize your long-term goals. Please visit them at www.hfco.com.
About the Host:
Dave Bookbinder is the person that clients reach out to when they need to know what their most important assets are worth. He’s a corporate finance executive with a focus on business and intellectual property valuation. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries.
Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers.
He’s on a mission to change the conversation about how the accounting world recognizes the value of people’s contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company’s most valuable asset.”
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